Brand
Our marks are often a first introduction, so use them with care. These assets are for editorial and partner use. For anything else, email press@proprietas.app.
Co-Branding
Lock up with a partner using a vertical divider and equal, optically balanced space on both sides.
Using the Logo
Do
- Use the supplied files exactly as provided.
- Give the logo the clear space shown above.
- Use the white logo on a dark or brand-colour background.
- Pick the version with enough contrast to read cleanly.
Don’t
- Recolour, restyle or add effects to the logo.
- Stretch, squash or rotate it.
- Box the mark or place it on a busy background.
- Recreate the logo in another typeface.
Clear Space
Keep clear space of at least the height of the mark on every side. The mark aligns to the wordmark’s cap height, not the bounding box.
Typography
A display face for headlines and Inter for everything else. Never a serif.
Display
Aa
Estates, but on autopilot.
Inter
Aa
The quick brown fox jumps over the lazy dog. 0123456789